Business

Companies and firms are now hiring influencers with a large social media following to promote products and services through their own personal media accounts. 75% of marketers use influencer marketing to advertise their promotion strategy, according to the 2017 survey by the Association of National Advertisers.  The growth and popularity of this industry have not been without challenges. Back in 2018, the Competition and Markets…

Ayala represents the owner of a delivery company in Florida. The corporation of Ayala’s client and her long-time life partner. After the tragic passing of her partner, the family of the former partner rushed to take the company Ayala’s client and her partner had built for over 25 years. In its desperate efforts to take away the company Ayala’s client built, the representatives of the…

A DBA which stands for “Doing Business As” is in short, simply a nickname of the company. It is another way to call a business. Though you can register a DBA before even filing articles of creation of a legal entity, a DBA will always have a business behind it. It is another name to refer to a particular business. Also known as a “fictitious…

The Lanham (Trademark) Act enacted July 5, 1946,  (15 U.S.C. § 1051 et seq.) is the primary federal trademark law in the United States. Now, if you register a trademark in the U.S. under the Lanham Act, does that trademark protection apply in Puerto Rico? We explain below. Puerto Rico has a unique status in that it is not an independent country or part of the U.S. as a state. It is rather a…

    By Cooper Eisinger. When forming your new limited liability company (“LLC”), one of your first tasks is to decide whether it will be a “member-managed LLC” or a “manager-managed LLC.” In a member-managed LLC, all members (owners) of the LLC actively engage in the day-to-day operations of the LLC and run the LLC. In a manager-managed LLC, members of the LLC choose to…

Ayala files lawsuit against American Express and a contractor for damages caused by recalling a processed payment for services already delivered to the contractor-defendant. In the lawsuit, Ayala alleges that American Express, without any verification, or due diligence of any kind, took the side of the contractor-defendant and recalled a payment already approved for Ayala’s client. As stated by Attorney Maura, “we are proud to…

In this part IV of the “how can I protect my small business from lawsuits” articles, I focus on insurance. How can having insurance protect me from lawsuits? It may not, but at least the insurance could pay for the lawsuit—sometimes. When any of the things mentioned in Part I, II, or III of my recommendations to protect your business from lawsuits do not work,…